26; May 18; wife, cat mom; foodie, designer, blogger, knitter, yarn junkie, Wordpress guru, geek extreme; Mac connoisseur and Instagram addict.


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Category Archives: Random Rants

apologies

Hey everyone.

If you’ve stuck around thus far, you’ve probably noticed the weekly Instagram roundups that have dominated estherfox.com for the last…month and a half.

I have been in a blogging rut.

I normally don’t let that much time go in between regular content, but I have just been feeling so blah lately and I haven’t felt much like writing anything substantial. Between school/homework, client work, life and just things in general, my energy has been zero. Or, I’ve been focusing my time on other frivolities, such as a rekindled love affair with nail polish.

Regardless of all that, I am ready to get back into the game. I’m not sure what will come, content-wise, but I promise it won’t be just Instagram roundups.

Thanks for sticking with me folks. I appreciate it.

I Won’t Be Silenced

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While many people in the blogosphere will be silencing themselves today, due to the Blogging Day of Silence for the Newtown, CT massacre, I will not be joining them.

Sure, this may make me sound insensitive.

But you know what? You can call me insensitive, but another great blogger, Tara from A Life Changing Journey, put it very simply:

But will the proverbial you also have a day of blogging silence for those that are suffering today? Tomorrow? Next week? We are compelled to stop and remember because the act in and of itself was so heinous the media deemed it newsworthy. But will you stop and remember all the other heinous acts that are occurring at the very moment you are reading this blog? At the very moment you are writing your next blog? Will you stop and remember the people who will never make it into the news because their senseless death wasn’t sensational enough to even bother with? As those candles being lit for the vigils around the country in memory of what happened this weekend go out, will you light another candle for the homeless person who is dying alone in the streets? Will you light one in memory of the small child that died in the arms of a mother whose only wish every morning is that there will be another tomorrow…another hour…another minute…another second. Will you light one for those that die in the line of any kind of duty but their names are never mentioned? Will you light one for the aging woman with Alzheimer’s who’s family is surrounding her silently wishing for her (their) suffering to end.

Not blogging today may help some people in the blogging world cope with the events and actions that occurred in Newtown. But I also know that a lot of people *will* be blogging because it helps them get past it, and not think about it as much, even while the rest of the country is constantly rehashing it and rehashing it.

Sometimes you just need to back away from the news, take a deep breath, and come back to reality, no matter how much it hurts or what’s going on in the world.

Forgive the Dust

It seems as though my blog is a bit broken at the moment.

I do apologize for the major problems this is causing, and I hope that it shall be fixed in the next couple days.

 

how to lose your customer base

So, I had heard through the grapevine about a new BBQ joint that opened back in July in Bella Vista called Blue Belly BBQ. I love BBQ, so I was all set to tell Mr. Fox about it so we could go try it the next time we were out that way.

That is, until tonight, I happened upon a retweet from Mikey Ilagan of a tweet made by Allison Berger on Twitter, about a review she made on Blue Belly BBQ’s Yelp page earlier this evening.

blue belly bbq butthurt bad customer service twitter

Wanting to delve deeper into this, I took a look at the attached screen shot of what exactly Blue Belly BBQ tweeted, and was flabbergasted.

blue belly bbq butthurt bad customer service twitter

Conveniently enough, they pulled the tweet shortly after posting it, but obviously not before it hit the Twitterverse.

blue belly bbq butthurt bad customer service twitter

You would think that, seeing as this restaurant is in its “infancy” (in that they’ve only been open a few weeks), they would want to keep up a good rapport with their customer base, rather than choosing to get butthurt over a 3-star review on Yelp.

blue belly bbq butthurt bad customer service twitter

If it’s one thing I’ve learned in the few years I’ve been on Twitter, as well as the research I’ve done on brand management, you NEVER want to misrepresent your brand as a butthurt whiny twat on your business Twitter account. I mean, haven’t people learned? And then having the gall (although it got deleted) to talk shit about their customers on said Twitter page? AND THEN talk shit about them to other patrons?

blue belly bbq butthurt bad customer service twitter

I get the fact that Blue Belly just wants to vent, and that’s all fine and good. There are places to vent about customers anonymously that don’t affect your business, one of those being Not Always Right . But when you’re a brand new restaurant trying to gain traction in a big city like Philadelphia, you don’t want to trash talk your customers on your Twitter page, especially when your Twitter account is an extension of your brand, especially when you advertise the link to your Twitter account right on your homepage.

blue belly bbq butthurt bad customer service twitter

And here we have local brewing company patron, joining in on the trash talk commentary. Basically saying that Allison had no right to leave the review based on one experience. Well, I don’t know about all of you, but if I go to a place once and have a less-than-stellar experience, then hell yeah I’m going to leave a bad review (or write a review here or send it to Philly Phoodie) and not go back.

blue belly bbq butthurt bad customer service twitter

Defending a business owner’s right to vent? Like I said above, that’s perfectly fine to do WHEN YOU’RE NOT ON A PUBLIC FORUM USING A TWITTER ACCOUNT WITH YOUR BUSINESS NAME ON IT TO BUILD YOUR BRAND.

Edit as of Aug 20, 2012 – @MellodyBrewing wrote me an email this morning asking me to clarify that he is actually not a business, but someone that left the corporate world to follow a love of beer. 

As it turns out, another negative review was left on their Yelp page a a few days ago, and Blue Belly decided to trash talk them as well. So it didn’t actually start with Allison’s review. It started with Jane T’s review.

blue belly bbq butthurt bad customer service twitter

Now, I know that I don’t have any pull here in Philly when it comes to local restaurants. But I would like to think that the small group of us on Twitter could spread something like this like wildfire. I know that I will never eat at Blue Belly BBQ because of this. I won’t even give them a chance, for fear that I be ridiculed on Twitter should I dislike the food and make a bad review about it. I guess I still find myself confused and flabbergasted at the fact that this business would even do something like this. I mean, really?

Please pass this around. I doubt they’ll apologize, but hey, who knows? Oh and, before anyone gets on here and defends Blue Belly, stop and think for a moment. If you were a freshly started business trying to build your brand, would you do something like this? I don’t think so. There’s venting, and there’s shooting yourself in the foot.

[hr]

As of 5:40PM EST on August 20, 2012, Eugene Giuffi, the owner of Blue Belly BBQ and Cochon, both admitted and apologized to Allison, in a public tweet on their timeline.

blue belly bbq butthurt bad customer service twitter

But of course this was not before he joined a thread on his business Facebook page. Although, that was after he deleted a half dozen or so comments.

blue belly bbq butthurt bad customer service twitter

Honestly though, regardless of the fact that Eugene made a public apology on twitter, he still made the tweet in the first place! And as many people tend to forget, Google remembers everything.

blue belly bbq butthurt bad customer service twitter

feels like the first time

No, that’s not a euphemism.

I was a “late bloomer” when it came to getting my driver’s license. I remember Ex # 1 attempting to teach me how to drive his ’88 Merkur stick-shift when I was 16, but I discovered just how much I lack the coordination required to drive a stick shift (why hello thar Mr. Clutch! Am I supposed to step on you now? *vehicle stalls*). So I didn’t get my license until we moved to Phoenix in 2004, after I turned 18. Basically, my parents decided that I needed to drive, so they got me driving lessons, and in August of 2004, I was licensed. My first car was an ’85 Mercury Cougar. When we bought it, it had 35,000 original miles on it, and I loved it (and believe me, I missed it when it was gone, but that’s another story for another day).

But I digress.

Having my own vehicle and a license to drive it was liberating for me. I was able to get places, which is typically the reason for having such things, yes? Of course. Well, you don’t really realize just how much you miss those things until you don’t have them anymore.

Before I left Phoenix for Indiana to live with Mr. Fox, I had given up the piece of crap Grand Marquis that Ex #2 talked me into buying (he was a cab driver, and he had wanted it to become a cab). So by the time Mr. Fox and I moved in together, we had no vehicle, and relied on the shitty public transportation system that is IndyGo in Indianapolis, in addition to the kindness of our landlord for grocery shopping outings. Needless to say, this became old FAST. Sometime later in 2008, we had the opportunity to “purchase” a janky ’85 Ford Ranger. It got us from A to B, and since Mr. Fox wasn’t licensed at the time, I was the only one driving it. Once that went to shit, we had the niceness of my parents who took us grocery shopping every couple weeks.

In September 2009, we purchased a used Chrysler Town and Country, which was wonderful. And it helped us out a lot when we moved to the apartment. Unfortunately, the transmission decided to go in March 2011, and we were without a vehicle again. Thankfully, we were still on a bus route, so it wasn’t *too* bad. One of our friends was gracious enough to gift us a 2000 Nissan Xterra (they were going to trade it in, but decided we were more deserving of it) in May 2011, and that worked well until it decided to start crapping out on us, so off to Carmax it went. During a brief existential crisis after the death of Mr. Fox’s father, we decided to take the proceeds of the Xterra and some other money we had and lay it down on a seemingly cute and harmless red 1999 VW Beetle. And thanks to a swindling car dealer and car repair shop, the Bug didn’t last very long. Note to self: do not drive over tall manhole covers in a car that has a 4″ clearance. You *will* tear your transmission pan.

I do have to thank the Town and Country though, because if it weren’t for it’s death, we wouldn’t have had the opportunity to rent the 2011 Kia Forte that we ultimately fell in love with. I also have to thank the Bug for dying as well, because if it hadn’t, we wouldn’t have been able to buy our 2010 Kia Forte.

driving philadelphia urban philly cars neighborhood kia forte

Well, I went on a tangent there, didn’t I? I had a point here somewhere…

Oh yes.

When Mr. Fox and I moved to Philly, I had only driven in Phoenix, Las Vegas and Indianapolis. In retrospect, those areas are not terribly urban. So when it came to driving in Philly, I was afraid. I mean, so afraid that I left all the driving to the husband. He lived there his whole life (minus 8 years), and he knew the area more than I. I had no problems driving in the suburbs, but our neighborhood is very congested and full of one-way streets, and don’t even get me started on the downtown area. So I could take Mr. Fox to work and drive around Horsham, Plymouth Meeting and the surrounding areas, but I was so afraid to drive in our own neighborhood, that I just *didn’t*. Also, our driveway behind the house is at a 45 degree angle, with a brick wall behind it. So I have to maneuver my way in and out of the driveway without hitting the wall or sliding into our garage door.

On our recent trip back to Indiana to visit my parents, I was happy to drive the entire time we were there. It felt wonderful to drive long distances again, and even seemingly insignificant trips to the store and gas station made me happy. Little did I know that, as soon as we would return back to Philly, Mr. Fox told me that I would be driving. I was like, say what?

Well hey, what do you know? I survived. I didn’t break the car, and I didn’t back into the brick wall, and I didn’t slide into the garage door. The only things I haven’t done yet is drive on Roosevelt Blvd, which is an experience in and of itself. I am weary of driving on the Blvd because of all the accidents that occur there. Eventually I will get there. Going to take baby steps though, because I don’t need to get us killed, you know?

So you’re probably wondering why this post is titled the way it is? Well, it’s simple. I had to get over my initial fears to be able to drive in our neighborhood, with all it’s obstacles, and it kinda feels like the first time I learned to drive.

I’ll get there eventually.

driving philadelphia urban philly cars neighborhood kia forte